Platinum A' Design Award Winner 2020
Katsumi Tamura's Typeface Calendar exemplifies the continued vitality of paper-based design within contemporary visual communication practice, demonstrating how traditional materials can be transformed through innovative conceptual approaches and precise technical execution. This work participates in a distinguished lineage of typographic experimentation that stretches from early twentieth-century avant-garde movements through mid-century modernist design principles to present-day explorations of dimensional graphic form. The designer's approach suggests deep engagement with the fundamental properties of paper as a creative medium, exploiting its capacity for folding, die-cutting, and structural transformation while maintaining the crisp precision associated with refined graphic design traditions. Each calendar card functions simultaneously as utilitarian time-keeping device and sculptural object, the abbreviated month names rendered in bold geometric letterforms that serve both identificatory and aesthetic purposes. The chromatic strategy demonstrates sophisticated understanding of color relationships, with the selected palette of orange-red, emerald green, chartreuse yellow, and magenta creating vibrant visual distinction between monthly iterations while achieving overall harmonic coherence through careful saturation and value calibration. Technical accomplishment manifests in the seamless integration of die-cut typography with functional calendar grids, the small numerical arrays positioned within the composition to provide necessary information without compromising the bold graphic statement of the dimensional letterforms. The self-supporting folded structure eliminates the need for external display apparatus, allowing each month to stand independently as a desktop presence that brings both organizational utility and visual pleasure to everyday environments. The work invites consideration of how designers might continue to discover fresh possibilities within familiar forms, transforming the humble calendar into an object worthy of sustained visual attention and tactile appreciation.
Typeface is a calendar designed around the concept of the typeface. The set contains four sheets, consisting of the months from January to December, punched out in an original typeface. You can assemble the sheets into calendar units that each display three months of the year. Quality designs have the power to modify space and transform the minds of its users. They offer comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space.